Top 5 Reasons Why Your Paid Search Agency Isn’t Working Out

Not long ago, I had a conversation with a potential new client. They had reached out to us, wanting to have us manage their Google Ads. As the conversation went on, it became clear they were “agency hopping.”

Production Clicks ‘List of Expectations’ Shared with New Clients

One of the most important—if not the most important—part of an agency/client relationship is communication. Especially early communication, when establishing expectations from the very beginning.

It’s important for an agency to listen to their clients and learn about their needs and how they define success.

In-House PPC Employee VS PPC Agency: Which is Better?

The decision to hire a PPC (pay-per-click) employee wizard vs hiring a PPC agency can be a tough one.

You see, a few years ago I was in the same position. We had grown Production Prints to the point where we were ready to invest in a full-blown PPC strategy.

We had seen results from years of working passively on our own accounts, but there was never a full, concerted effort to put the time and energy into maximizing the potential of this extremely powerful marketing channel (for us mainly Google Ads)